Posts Tagged Stephen Upstone
iphone, Android & Symbian- 30th September @BBH
6pm, 30th September 2008 @ BBH, London
Peter Sells BBH www.bbh.com, Tom Hume, David Boyd BBH, Tim Raby CEO OMTP www.omtp.com,Stephen Upstone – Adinfuse
David Boyd From BBH intro
- Connectivity is essential
- Web Browser is moving to the mobile
- Developers are depressed
- Battery life is still a significant issue
- Android looks interesting – seen as open and good boys
- Freedom is still a promise
- Malware is a concern
Tom Hume – Future Platforms
- Remember – we are not the public at large
- Fragmentation is interesting
- Android will become a pack of wolves
- Lower cost will prove a key factor
Peter Sells BBH
- iPhone is a game changing experience
- More acceptable as good UI
- Getting into the public hands and not geeks
- Closed but simple
- Key Discussion Points
- Voice is the key revenue and unlikely to change
- Battery life still pants
- Data is important
- Redistribution along the value chain is still to occur
- Brands will play a more important part of mobile
- Privacy is not clearly understood
- Government and regulation need to catch up
- End users ( not all) want choice
- Linkage between devices could be interesting
- Brands who can trade data open up a new business model
- Sign away certain rights may cause some people significant issues
- Payment may be a route to unlock better awareness of functionality
- BREW, iPhone, DoCoMo, Palm – nothing is that new. Becareful.
- There is a role for an apps store
What do you want to do on your device?
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